Hi! I’m Rio
I help companies create meaningful relationships with their audiences.
I’ve always been fascinated by what moves individuals and connects communities. At first this was in concert halls, for 10+ years performing as a cellist and singer, always trying to find a blend of personal expression and programming to create an impactful experience for the audience. Then, as I traded concert halls for meeting rooms, that fascination expanded into what moves people in their daily life — making connections, and finding new ways to help people discover meaningful experiences through art.
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Looking for a producer? Creative strategist? Or have another project that might seem right? Reach out!
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Led all digital efforts at ARTECHOUSE, including brand, content, social, audience development, website, email, and special projects.
ARTECHOUSE is a home for innovative digital and experiential art, and the artists who use technology to create — with permanent locations in New York City, Washington, DC, and Houston, and partnerships and installations around the world.
Director of Digital Strategy, 2022–present
Led creative, partnerships, events, and community building activations at Quadio, an early-stage arts and tech startup, helping to connect the next generation of creative talent on college campuses across the country.
Marketing Director, 2019–2022
Oversaw organic and paid social media across Carnegie Hall’s five distinct brands and their respective channels, systematizing paid social process and led strategy for 200+ annual paid and organic campaigns, while building digital audience for the Hall’s wide ranging artistic and educational programming.
Manager, Social Media & Digital Marketing, 2016–2019
Membership Coordinator, Friends, 2013–2016
Oversaw a staff of 10 volunteers at the startup opera company Bare Opera, leading supporting work across live productions, marketing, fundraising, and partnerships. The company has gone on to produce more than 15 productions and is still thriving.
Associate General Director, 2015–2016
Worked across the organization creating opportunities for students and community members to experience the transformative power of the arts. including developing educational and marketing collateral, designing curriculum and teaching a course on Opera, partnering with the San Francisco Opera’s Merola Program, producing activations, and more.
Special Projects Producer, 2010–2013
In 2012, I brought 11 other cellists together to form Celli — later Celli@Berkeley — an ensemble where we explored musical curiosities and created new repertoire for cello choir. Celli (Celli@Berkeley and CelliPop) still thrives to this day, and in addition to commissioning new works and releasing their debut album, they perform regularly in the Bay Area.